SUVs with the highest resale value are characterized by strong brand reputations, reliability, and demand in the used car market, ensuring that owners retain a significant portion of their initial investment when it’s time to sell or trade in. Toyota consistently produces SUVs with the highest resale value, with models like the RAV4 and 4Runner leading the pack—their reputation for durability, low maintenance costs, and widespread popularity means they often retain 50-60% of their value after five years. Honda is another brand with SUVs that hold their value well, such as the CR-V, which benefits from a loyal customer base, strong fuel efficiency, and a track record of few mechanical issues, contributing to its high resale value. Subaru’s SUVs, including the Forester and Outback, also rank among those with the highest resale value, thanks to their standard all-wheel drive, safety features, and appeal to outdoor enthusiasts, who value their versatility in various weather conditions. Luxury brands like Lexus, particularly models like the RX, maintain high resale value due to their combination of premium features and the reliability inherited from parent company Toyota, making them desirable in the used luxury SUV market. Jeep’s Wrangler is a standout in the off-road segment, with its iconic design, strong off-road capabilities, and cult following ensuring it retains value exceptionally well—often outperforming many competitors in resale rankings. Factors that contribute to an SUV having high resale value include low depreciation rates, high demand, strong reliability scores, and a history of few recalls, as these elements make the vehicle more attractive to used car buyers. For consumers, choosing SUVs with the highest resale value is a smart financial decision, as it reduces the overall cost of ownership and provides flexibility when upgrading to a new vehicle.